Having a website for your company is crucial in a day and age when most businesses are solely online. Creating a website can also get you that second income or even become your primary income due to affiliates and ad marketing.
In this article, we will be exploring how to create your own website from scratch.
Specify A Goal For Your Website And List All Your Requirements
A website needs a clear purpose. You need to know what you want to achieve before you begin. Do you want to sell something? Show off your work? Brand yourself? Whatever it is, make sure you know exactly what you want.
You should create a portfolio page, a pricing page, and an about us page. All three pages should be integrated with your website. Your portfolio page should showcase images, while your pricing page should include information about your services and products.
Finally, your about us page should provide more details about who you are and what you do.
Step 1 – Choose Your Audience
Websites serve audiences. A website for a company must cater to the needs of the company. A website for an individual should cater to the needs of that person.
An example of a website that caters to both audiences is YouTube. YouTube is a video-sharing website, but it also allows users to upload videos of themselves singing karaoke. This is a perfect example of a website that serves two different types of audiences.
Spend time browsing through other sites to learn what type of audience they serve and how they communicate with those audiences. Compete research can provide a shortcut by learning what your audience responds to. Analyze what types of content and topic your audience responds to.
Step 2 – Pick A Hosting Company
When choosing a web host, make sure that it offers enough space and bandwidth to meet your needs. You should also check if there are any limitations on how many domains or subdomains you can register.
A web host provides many services to customers. It helps them protect their data and backups. It also allows them to customize their site.
Popular web hosts offer robust features and services. Smaller businesses may notice differences among the top-rated web hosts.
Small businesses won’t need to be worried about website builders because most of them offer reliable free web hosting. You don’t need to know how to code or anything else when you use a website builder. These tools make it easy to create a professional-looking website without having to spend hours learning HTML or CSS.
Step 3 – Select A Domain Name
There are two types of URLs: Uniform Resource Locators (URLs) and Internet Protocol Address (IP addresses). A URL consists of three components: protocol, subdomain, and domain name.
The protocol identifies what kind of connection is being used to access the resource. For example, HTTP stands for HyperText Transfer Protocol, which means this is an HTML document.
Subdomains are additional domains within a larger domain. For example, www.example.com is part of the domain example.com.
Domain names are the actual website name. For example, if your company’s name was “Example Inc.,” then the domain name would be “www.example.com”.
You can use either a free or paid domain name. Free domain names are available from many registrars. Paid domain names cost money but offer more features than free domain names.
TLDs are important because they determine what people think about your website. For example, .edu means education.org means an organization, etc. You should always register your domains with the most reputable company possible.
Domain Reputation is the strength of your domain name. A strong domain name makes it easy for people to remember your site. Your domain name should be unique and memorable. You can use a.com domain name, a.net, .org, etc.
Email campaigns should be sent from a custom domain name. This increases the chance of getting filtered by ISPs and increases conversion rates.
You can use your own domain name with your email service provider. This allows you to get more visibility for your business. You can create a custom domain name right within the tool.
Step 4 – Customize Layout And Create Content
You need to add your content and customize the templates to match your branding and style. Thankfully, this isn’t as tricky as you might expect.
Now that you’ve set up everything, it’s time to put the pieces together. In the website builder, you should see three options like the one shown here: Pick a ready-built template and customize it to suit your needs.
A website builder is used to create a website. You can use a blank template or start from scratch. This site builder allows you to customize the website as much as possible.
You should be able to add new pages and remove the pages you don’t want to show up. You should also be able to fill in your own content (images, text, buttons, links, videos, and more), customize what goes into your navigation bar, manage the website and individual page setting (title, description, and favicon) and add contact forms and subscription forms to your site.
Integrate external tools, like Google Analytics or Facebook pixel. Add an online store. Create membership sites and limited-access pages.
Additionally, if you have an existing website, then you might be able to access extra tools that will allow you to migrate your previous website into your new one.
When it comes to the kinds of pages you can include in your website, the choice should be based on the type of business you’re running, no matter whether it’s an online store, donation page, or even a church web page.
As you’ve now experienced, building a website from scratch is NOT all that difficult. Even if it may seem like the process is a bit lengthy, with the right tool, you’ll be able to build a website and share it with your audience in just a few steps.